It started with cloth diapers
The laundry detergent called Linenna was born out of the company's ``cloth diapers'' business.The hurdle with cloth diapers is, of course, what to do with them after they get soiled: washing them.
Although we know that cloth diapers are good for a baby's skin, we are unable to use cloth diapers or end up giving up because we are worried about whether we can keep them clean ourselves or that it takes time and effort to wash our hands. ...There were many opinions.
When cloth diapers get dirty, the general process is to carefully remove the dirt, massage them, and then put them in the washing machine.
While the baby is having a baby, milk, crying at night, preparing baby food, taking walks, etc. Moms are already very busy every day, but having to deal with it every time they change a diaper...
Still, for the sake of the baby, is there anything that can be done for mothers who use cloth diapers, which are much more time-consuming than paper diapers? I want to make it easier for mothers who are working hard.
This is how we started developing this laundry detergent.
Linenna's commitment
Since Linenna was intended to be used on cloth diaper stains, we paid particular attention to its cleaning power.Of all the dirt that comes from the body, poop is the most disgusting dirt you can imagine.
In addition to its cleaning power, this laundry detergent was created for busy mothers and sensitive babies, so it has special features.
・Cleaning power ・Clean with fewer steps ・Friendly to the skin and the environment In order to achieve all of these seemingly contradictory demands, Linenna, a soaking detergent, was created through trial and error with the materials and blending ratio.
Even after graduating from diapers...
During development, we realized that ``Linenna is perfect not only for mothers who use cloth diapers, but also for mothers raising children.''Don't kids get really dirty? (lol) I start sweating, I touch things and wipe my hands on my clothes, I fall and get injured and there's blood, and I dynamically spill food when I'm wearing my favorite clothes for going out...
At times like that, I can't help but sigh, "Ah..."
You did it...
After all, even if you wash it in the washing machine as usual, it won't come out clean at all, and using strong detergents or bleach will damage the fabric, and it would be cost-effective if you had to take it to the cleaners every time.
It is extremely difficult to keep it in good condition.
Linen is great at removing protein stains from the body, so it's perfect for removing the dirt that comes with children every day! If you apply it before tossing it in the washing machine, the linen will thoroughly remove stains while you do other household chores.
When the housework is finished, I put the cleaning solution in the washing machine.
It's really easy.
Because we understand how troublesome washing can be, we have created items that truly make housework easier.
I hope this helps everyone who is busy.
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Rinenna New York
A detergent that comes off easily just by soaking it in.@rinenanewyork
Rinenna Baby
A cloth diaper brand born with the aim of creating a cloth diaper lifestyle that is kind to babies and mothers.One size from newborn to out of diapers.
Cloth diapers are comfortable for babies and easy for mothers to handle.
@rinennababy
Rinenna Earth
``Make an unpleasant time as pleasant as possible. ” A cloth napkin brand was born with that feeling in mind.Something that allows you to take a breather on a difficult day.
Even if it's a blue day, I hope you can wear comfortable materials and feel a little more comfortable.
@rinenaearth
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